A little less than a month ago I made a podcast with John about how recruiters can find good developers. A small part of the podcast talked about reaching out to developers, and how adding something personal (ie, mentioning one of their projects) can really get some attention.
In the past few days, I’ve gotten two emails from recruiters: One awesome one, and a terrible, obviously automated one that I’d never, ever respond to.
First, the bad one:
At some point in the past you contacted our firm directly or posted your resume on the internet.
You may not be qualified or even interested in this position but if you know someone in that may be interested in the position described below, please forward this email to them.
The good one:
I work in Team Development (not a crappy tech recruiter spamming people) over at [company] and have hired over 50% of the team over the last three and a half years. In fact, I brought [person I know] on board straight from [place I used to work] a couple months ago. Your experience at Huge and LTech caught my eye because our dev team is growing and we’re looking to add a Software Engineer to the team.
[… The Rest …]
Sh-bang! That second one is awesome. I responded (saying I was happily employed), but I appreciated the reach-out.
The first one is horrendous. In fact, I was going to click “Report Spam” in GMail, but I decided I would write up a quick post about it instead.
Is that how some firms actually try to recruit people? I can only imagine that the most desperate of job-seekers would actually follow-up on that. And the event that they are truly desperate, I’d say that the probability of the job-seekers being qualified for the job is a tad (just a tad) low .
The worst part is that the email was framed as if it was from a real person.
Maybe they aren’t even looking for good developers.. who knows. But this is my point: If you want to increase the probability of someone responding, make it personal.